PPC, or Pay Per Click, is an online marketing tool used by search engines such as Google (AdWords) and Bing (Microsoft Ads). They allow you to reach new customers who might be using the search engines to find your services/products, by displaying your chosen text/advert at the top of search...

There’s a lot of speculation in the industry around SEO (search engine optimisation); deciding whether or not you should focus your marketing strategy around SEO compared to some other methods can be a tough choice. It can be a time consuming and sometimes frustrating (when you don’t see instant results)...

Creating a Facebook page is a fantastic way of advertising your business for FREE. When used correctly it can help increase brand awareness and even help boost sales!  We’re sure you’re aware of Facebook business pages, they’re everywhere! It’s important to understand the benefits of a Facebook business page before...